Dreams

HolD FaSt tO DreaMs BecauSe If DreaMs Die LiFe is a BroKen WinGeD BirD that CaNnoT fLy.

Sunday, February 27, 2011

Just another thought

After reading Professor Morosoff's blog post regarding PR salaries i got to thinking. Why the hell didn't i try and go to medical school. The amount of money that entry level positions get paid isnt even enough to cover the college loans that were given. Ive interned for a few weeks now and spoken to various people in the field about what it means to be in PR and what it entails, The CEO of my company provided me with the best advice and motivated me back into loving PR. he told me that once you have realized that PR is what you want to be you must turn into a monster. You must learn to eat, breath, and sleep PR. You have a choice to work in what ever area you want from politics to celebrities. Once you have chosen then develop yours skills. As we get older it becomes harder and harder to get good at new things so he told me the only way to be successful in this field is to dedicate yourself to your job. We are only responsible for the amount of effort we put into to something. He told me that i had to be ready to sacrifice a lot in order to become great in my field. I got into PR because i believe that with every day that passes new opportunities are presented to you. We meet new people and new clients so often that there cannot be a dull moment. And if there is a dull moment is simply means that your not working hard enough. Thats just how i feel. Im not ready to be on my CEO's level yet but one day i do believe that i will breath PR and dedicate myself to it until i reach my goal....whatever that goal is.

Sunday, February 6, 2011

Entering the world of PR

With graduation right around the corner and my internship slowly sucking the hours out of my day i begin to think about what i just got myself into. When people ask me what i study i reply Public relations. The reply to that is almost usually-"you mean like advertising". the truth is that it is a lot like advertising minus the annoying commercials that interrupt us when we watch our favorite sports team(specifically the NY rangers as the almost win another game), or the obnoxious billboards on the sides of highways expecting people to read the advertisement fully without crashing into the car in front of you. Ive changed since i began following this new career. I dont watch tv anymore without questioning everything i see and relating it to some aspect of Pr. I read every news story and analyze it beyond the headline and how entertaining it is. PR gives people ability to change the world because it brings everyday people into a conversation that is normally held between a select group of people. Bernays knew that the people hold all the power in the world and that corporations constantly overlook the affect a group of people may have on their company. If companies want to make money they have to know what the people want before they can create new desires for us. We just arent easily persuaded anymore and we constantly lack trust in anything because...well we are lied to so often by the government and big corporations. The truth will set you free and thats what ive learned PR is about. Telling the truth in order to educate the public. With the right facts and thoughts PR can do more for their clients then attempting to sway the truth. In a world where image is everything PR is the sword that slices through all the bs advertising provides and paints a better and more accurate picture of whatever the client is or represents. Just some first thoughts on Pr now that ive actually experience it a little.